Cover image for job ad

Solna, Sweden

Marketing department

Marketing Specialist

About TP-Link

TP-Link is a key player in the network products and solutions market. Ranked the No.1 supplier of WLAN products, TP-Link distributes its service in more than 170 countries. We unveiled the World’s 1st complete WiFi 7 Networking solution for homes, enterprises and ISP, showing the ambition to always bring the cutting-age technology to the market. TP-Link Nordic has established office in Sweden since 2013.

About the role

TP-Link Nordics is seeking a skilled and driven Content Creator / Designer to join our growing marketing team. In this role, you will be responsible for producing and adapting engaging content across a wide range of channels – with a particular focus on localization for the Nordic region. You will collaborate closely with the Marketing Manager and the Marketing Production Specialist to ensure that all content is strategically aligned, brand-consistent, and visually coherent.

This is a hybrid role requiring both copywriting expertise and a strong visual eye. You will be expected to take ownership of editorial structure, contribute to campaign messaging, and support execution through creative content solutions.

Key Responsibilities

Content Development & Editorial Ownership

  • Write and edit marketing content including:
  • Case studies in collaboration with sales and B2B teams
  • Web content for product pages, FAQs, and launch materials
  • Email marketing and newsletters
  • Campaign copy (headlines, CTAs, body text)
  • Video scripts and explainer materials
  • Event-related communications and follow-up content
  • Ensure brand voice, tone, and messaging consistency across all external communications
  • Manage localization and proofreading in collaboration with translation partners

Visual and Channel-Specific Content Creation

  • Create light visual assets such as banners and graphics for digital use
  • Write and design content for newsletters, tutorials, and guides
  • Structure and write social media content; co-schedule posts
  • Develop visual scripts and content flow in collaboration with the production team
  • Adapt global campaign materials to suit Nordic market needs and formats

Cross-functional Collaboration

  • Work closely with the Marketing Production Specialist: you write and structure the content; they produce the final visual output
  • Coordinate with marketing manager and designers to align messaging and goals
  • Provide visual and written materials to support events, retail activities, and campaigns
  • Track and report on social media content performance and provide improvement recommendations

Qualifications

  • Minimum 5 years of experience in content creation, marketing copywriting, or digital design in IT or consumer electronics industry
  • Strong writing and editing skills in English (Swedish or other Nordic languages are a plus)
  • Experience using visual design tools (e.g., Canva, Adobe Creative Suite)
  • Understanding of brand tone, audience segmentation, and content performance metrics
  • Comfortable working in a fast-paced, collaborative team environment

Highly Meritorious

  • Experience in B2B, retail, or technology marketing is advantageous
  • Experience producing content for B2B exhibitions, trade shows, or event-driven campaigns
  • Familiarity with networking or video surveillance industries and their media landscapes

Other information:

• Place of work: hybrid of remote and office (Gustav III:s Boulevard 54, 169 74 Solna).

• Hiring date: from Jun 2025.

If you are interested, please send your CV and application below.

Contact person
Contact person for job ad

Petter Adolfsson

Apply now

📮 Your contact information
📋 Application

By applying for this position, your data will be processed as per Hailey HRPrivacy Policy